Amanah Enters the Padel Court: Sport & Branding

At Amanah, our mission has always extended beyond gold and silver — into community, culture, and wellness. This year, we brought that vision to the Padel courts of Dubai, forging a dynamic relationship with the renowned World Padel Academy (WPA) in Al Quoz.

Our team has been actively training and playing at WPA, led by two expert coaches — Coach Francisio Chakon and Coach Jorge Minquez — both known across the UAE for their elite level instruction and passion for growing the sport. These sessions have become more than workouts; they’ve built camaraderie, resilience, and a new dimension of team bonding that reflects Amanah's holistic spirit.

But we didn’t stop there.

In a move to blend brand presence with performance, Amanah proudly sponsored created WPA inspired shirts, designed for the for the Amanah team and as freebies to our customers. These shirts didn’t just bear a logo — they represented a meeting of values: strength, purity, and commitment — much like the gold and silver coins Amanah is known for.

As Padel continues to grow as the fastest-rising sport in the region, Amanah stands at the intersection of tradition and modernity — supporting both heritage and security through gold and silver, and healthy, competitive living through initiatives like these.

Whether on the court or in the vault, Amanah moves with purpose.

Amanah Gold – Play Hard. Vault Strong.